Friday, May 11, 2007

Because It's Friday...

The carbon footprint you've been leaving at happy hour could be tinier. 360 Vodka's home page contains a pretty-bizarre Orwellian-ishly-narrated mpeg ("MOTHER EARTH. TERRA FIRMA. HOME...") outlining the primary ways we're sealing our doom, and most of the site is still under construction, but here's what is stated: 360's paper label is 100% chlorine free; all elements of the packaging are recycleable; 85% of the bottle is made of recycled glass; and, apparently, every bushel of grain is actually utilized in making the vodka.

Thank you to the Luxist list for the tip.